Video Brochures are a great investment in your company’s marketing strategy. In order to make sure you create a great Video Brochure for your business consider the following.
1. Including a Call To Action
An important thing to consider when creating a Video Brochure is your call to action. You’ll want whoever is watching your Video Brochure to know what to do next. Think of something that will really motivate your viewer to really maximize your ROI.
2. Have a Concrete Plan for Use
When designing your Video Brochure you will need to know how you want to use them. Do you want to send them to potential clients? Do you want to use them in the waiting room of your office? Video Brochures have tons of uses so make sure you know exactly how you want to use them so you can design them correctly.
3. Having a Great Design
The design of your Video Brochure is important in not only showcasing your business as professional but informing your viewer correctly. If you don’t have a great design for your Video Brochure your ROI may decrease as people may correlate a poor design with a bad company.
4. Make it Shareable
You’ll want to make your Video Brochures something that people want to show others. This means that they need to be captivating and informative so people get excited about your company. The goal is to maximize your ROI as much as you can so having people pass your video brochure along will help.
5. Customize to Your Business
Make sure to customize your Video Brochures to your business in every way you can. This relates to your branding, use of colors, taglines, or anything relevant to your brand. The more custom the product is to your business the more a client will understand about you.
6. High Quality Video Content
You will need a high quality video that is well produced in order to create your Video Brochure. The video is the centerpiece of the Video Brochure so you need to make sure you have something impressive to share. Our parent company Dew Point Media can help with your video needs.
7. Choosing the Right Features
Make sure your Video Brochure fully represents you by adding finishing touches and extra features to the final product. This may include making the Video Brochure glossy or matte and adding something like a flip out panel. You can also add extra buttons and even upgrade to a hard cover. Check out our features here.
8. Work With A Great Company
Working with a Video Brochure company that understands your needs and helps you along the way is paramount in ensuring the success of your Video Brochure project.
Tangible Video Brochures is here to help you create something that will wow your customers. Get in touch with us today to learn more about creating the perfect Video Brochure.